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	<title>Reinventar &#187; think orange</title>
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	<link>http://reinventar.com</link>
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		<title>April Fools</title>
		<link>http://reinventar.com/2011/04/04/april-fools/</link>
		<comments>http://reinventar.com/2011/04/04/april-fools/#comments</comments>
		<pubDate>Mon, 04 Apr 2011 09:27:14 +0000</pubDate>
		<dc:creator>Pedro Sousa</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Think Orange]]></category>
		<category><![CDATA[april fools]]></category>
		<category><![CDATA[joke]]></category>
		<category><![CDATA[think orange]]></category>

		<guid isPermaLink="false">http://reinventar.com/?p=1077</guid>
		<description><![CDATA[April 1st became a fun, repeatable event everywhere on the internet. Some jokes go all the way, with video, webpages and even some real testemonials, while others try to go for something more simple. Here&#8217;s the Think Orange homepage for April 1st which reflected a drastic change of business direction: Related Posts:Don&#8217;t miss SHiFT on [...]]]></description>
			<content:encoded><![CDATA[<p>April 1st became a fun, repeatable event everywhere on the internet. Some jokes go all the way, with video, webpages and even some real testemonials, while others try to go for something more simple.</p>
<p>Here&#8217;s the Think Orange homepage for April 1st which reflected a drastic change of business direction:<span id="more-1077"></span></p>
<p><a href="http://reinventar.com/wp-content/uploads/2011/04/april_1st_2011.png"><img onError="javascript: wp_404_images_fix = window.wp_404_images_fix || function(){}; wp_404_images_fix(this);"  class="aligncenter size-medium wp-image-1078" title="april_1st_2011" src="http://reinventar.com/wp-content/uploads/2011/04/april_1st_2011-300x191.png" alt="" width="300" height="191" /></a></p>
<div id="crp_related"><h3>Related Posts:</h3><ul><li><a href="http://reinventar.com/2010/04/13/dont-miss-shift-on-the-16th-and-17th-april/" rel="bookmark" class="crp_title">Don&#8217;t miss SHiFT on the 16th/17th April</a></li><li><a href="http://reinventar.com/2010/01/15/shift-2010-is-live/" rel="bookmark" class="crp_title">SHiFT 2010 is live</a></li><li><a href="http://reinventar.com/2010/11/17/mechanical-pomodoro-options-screen/" rel="bookmark" class="crp_title">Mechanical Pomodoro Options Screen</a></li></ul></div>]]></content:encoded>
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		<title>Se eu fosse&#8230; Nacionalidades iPad app previewed</title>
		<link>http://reinventar.com/2010/06/24/se-eu-fosse-nacionalidades-ipad-app-previewed/</link>
		<comments>http://reinventar.com/2010/06/24/se-eu-fosse-nacionalidades-ipad-app-previewed/#comments</comments>
		<pubDate>Thu, 24 Jun 2010 14:18:57 +0000</pubDate>
		<dc:creator>Pedro Sousa</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[design]]></category>
		<category><![CDATA[Other]]></category>
		<category><![CDATA[books]]></category>
		<category><![CDATA[ipad]]></category>
		<category><![CDATA[think orange]]></category>

		<guid isPermaLink="false">http://reinventar.com/?p=851</guid>
		<description><![CDATA[Yesterday was the launch of a new children&#8217;s book written by Francisco José Viegas and illustrations by Rui Penedo called &#8220;Se eu fosse&#8230; Nacionalidades&#8221;. Think Orange was invited to create an iPad version which would be truthful to the original content and adapted to this new medium. The opening ceremony went very well, the book is very [...]]]></description>
			<content:encoded><![CDATA[<p>Yesterday was the launch of a new children&#8217;s book written by Francisco José Viegas and illustrations by Rui Penedo called <a href="http://booksmile.pt/livros/se-eu-fosse-nacionalidades" target="_blank">&#8220;Se eu fosse&#8230; Nacionalidades&#8221;</a>.</p>
<p><a href="http://reinventar.com/wp-content/uploads/2010/06/DSC00069.jpg" class="broken_link"><img onError="javascript: wp_404_images_fix = window.wp_404_images_fix || function(){}; wp_404_images_fix(this);"  class="alignleft size-medium wp-image-852 border" title="Se eu fosse... Nacionalidades" src="http://reinventar.com/wp-content/uploads/2010/06/DSC00069-300x225.jpg" alt="Se Eu fosse... Nacionalidades" width="210" height="158" /></a></p>
<p><a href="http://www.thinkorange.pt" target="_blank">Think Orange</a> was invited to create an iPad version which would be truthful to the original content and adapted to this new medium.</p>
<p>The opening ceremony went very well, the book is very well made and the drawings are imaginative and creative, so we were very happy to be able to create an app for the book.</p>
<p>We decided to not go with the current over-the-top crazy animations pattern that some apps feature and in some cases just distract you from the original writing and magic of the book.</p>
<p><a href="http://reinventar.com/wp-content/uploads/2010/06/DSC00068.jpg" class="broken_link"><img onError="javascript: wp_404_images_fix = window.wp_404_images_fix || function(){}; wp_404_images_fix(this);"  class="alignleft size-thumbnail wp-image-861 border" title="iPad app demonstration" src="http://reinventar.com/wp-content/uploads/2010/06/DSC00068-150x150.jpg" alt="iPad app demonstration" width="150" height="150" /></a> We had 2 computers on the book launch running the iPad app on the simulator (no iPads for sale in Portugal yet, ouch!) and people could interact freely and play with the book.</p>
<p>It was also a good opportunity to observe some behaviours from grownups and children when dealing with the interactive elements on the app.</p>
<p>A very good experience overall, the app should be available very soon. In the meantime I&#8217;ve created a <a href="http://www.flickr.com/photos/psousa/sets/72157624347389796/" target="_blank">Flickr image gallery with preview screens of the application</a> and some photos of the event. Enjoy!</p>
<div id="crp_related"><h3>Related Posts:</h3><ul><li><a href="http://reinventar.com/2006/10/12/comic-books-in-your-ds/" rel="bookmark" class="crp_title">Comic books in your DS</a></li><li><a href="http://reinventar.com/2009/10/12/acores/" rel="bookmark" class="crp_title">Açores</a></li><li><a href="http://reinventar.com/2006/03/03/rails-recipes-goes-beta/" rel="bookmark" class="crp_title">Rails Recipes goes beta</a></li></ul></div>]]></content:encoded>
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		<slash:comments>3</slash:comments>
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		<title>New Think Orange Moo Cards on the way</title>
		<link>http://reinventar.com/2009/02/17/new-think-orange-moo-cards-on-the-way/</link>
		<comments>http://reinventar.com/2009/02/17/new-think-orange-moo-cards-on-the-way/#comments</comments>
		<pubDate>Tue, 17 Feb 2009 11:02:08 +0000</pubDate>
		<dc:creator>Pedro Sousa</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[design]]></category>
		<category><![CDATA[cards]]></category>
		<category><![CDATA[contest]]></category>
		<category><![CDATA[moo]]></category>
		<category><![CDATA[survey]]></category>
		<category><![CDATA[survs]]></category>
		<category><![CDATA[think orange]]></category>

		<guid isPermaLink="false">http://reinventar.com/?p=478</guid>
		<description><![CDATA[Last week, I asked for some help on choosing our new cards from Moo. I presented several designs and used Survs to create a quick survey where the crowd could vote on their favourite card and leave a comment if it was rubbish. I also offered 20 Survs licences for the basic 6 month account. [...]]]></description>
			<content:encoded><![CDATA[<p><img onError="javascript: wp_404_images_fix = window.wp_404_images_fix || function(){}; wp_404_images_fix(this);"  class="alignleft size-full wp-image-468" title="survs_logo_color_large" src="http://reinventar.com/wp-content/uploads/2009/02/survs_logo_color_large.jpg" alt="survs_logo_color_large" width="167" height="75" />Last week, I asked for some help on <a href="http://reinventar.com/2009/02/vote-on-the-new-think-orange-moo-cards/">choosing our new cards from Moo</a>. I presented several designs and used Survs to create a quick survey where the crowd could vote on their favourite card and leave a comment if it was rubbish. I also offered 20 <a href="http://www.survs.com" target="_blank">Survs</a> licences for the basic 6 month account. So cheers to everyone who contributed.</p>
<p>Thankfully, <a href="http://www.survs.com" target="_blank">Survs</a> also has a powerful analysis tool, so we read all your suggestions, looked at the statistics and ordered the following cards. Don&#8217;t forget to ask me one when you see me on the next conference/geek event/pub/whatever. <img onError="javascript: wp_404_images_fix = window.wp_404_images_fix || function(){}; wp_404_images_fix(this);"  src='http://reinventar.com/wp-includes/images/smilies/icon_wink.gif' alt=';)' class='wp-smiley' /> </p>

<a href='http://reinventar.com/2009/02/17/new-think-orange-moo-cards-on-the-way/lot_1/' title='lot_1'><img width="150" height="150" src="http://reinventar.com/wp-content/uploads/2009/02/lot_1-150x150.png" class="attachment-thumbnail" alt="lot_1" title="lot_1" /></a>
<a href='http://reinventar.com/2009/02/17/new-think-orange-moo-cards-on-the-way/lot_2/' title='lot_2'><img width="150" height="150" src="http://reinventar.com/wp-content/uploads/2009/02/lot_2-150x150.png" class="attachment-thumbnail" alt="lot_2" title="lot_2" /></a>
<a href='http://reinventar.com/2009/02/17/new-think-orange-moo-cards-on-the-way/lot_3/' title='lot_3'><img width="150" height="150" src="http://reinventar.com/wp-content/uploads/2009/02/lot_3-150x150.png" class="attachment-thumbnail" alt="lot_3" title="lot_3" /></a>
<a href='http://reinventar.com/2009/02/17/new-think-orange-moo-cards-on-the-way/lot_4/' title='lot_4'><img width="150" height="150" src="http://reinventar.com/wp-content/uploads/2009/02/lot_4-150x150.png" class="attachment-thumbnail" alt="lot_4" title="lot_4" /></a>
<a href='http://reinventar.com/2009/02/17/new-think-orange-moo-cards-on-the-way/picture-11-2/' title='picture-11'><img width="150" height="150" src="http://reinventar.com/wp-content/uploads/2009/02/picture-11-150x150.png" class="attachment-thumbnail" alt="picture-11" title="picture-11" /></a>

<div id="crp_related"><h3>Related Posts:</h3><ul><li><a href="http://reinventar.com/2009/02/13/vote-on-the-new-think-orange-moo-cards/" rel="bookmark" class="crp_title">Vote on the new Think Orange MOO cards</a></li><li><a href="http://reinventar.com/2009/05/19/a-good-week/" rel="bookmark" class="crp_title">A good week</a></li><li><a href="http://reinventar.com/2007/02/06/moo-cards/" rel="bookmark" class="crp_title">Moo cards</a></li></ul></div>]]></content:encoded>
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		<slash:comments>2</slash:comments>
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		<item>
		<title>Vote on the new Think Orange MOO cards</title>
		<link>http://reinventar.com/2009/02/13/vote-on-the-new-think-orange-moo-cards/</link>
		<comments>http://reinventar.com/2009/02/13/vote-on-the-new-think-orange-moo-cards/#comments</comments>
		<pubDate>Fri, 13 Feb 2009 10:00:44 +0000</pubDate>
		<dc:creator>Pedro Sousa</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[design]]></category>
		<category><![CDATA[Web]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[cards]]></category>
		<category><![CDATA[crowd]]></category>
		<category><![CDATA[moo]]></category>
		<category><![CDATA[think orange]]></category>

		<guid isPermaLink="false">http://reinventar.com/?p=466</guid>
		<description><![CDATA[At Think Orange we&#8217;re preparing new business cards but we can&#8217;t decide which design is the best one. So why not let the crowd decide? We&#8217;ve put together 10 diferent designs for the cards we&#8217;re going to order from MOO and we want you to be part of the decision process. Take the survey and [...]]]></description>
			<content:encoded><![CDATA[<p>At <a href="http://www.thinkorange.pt">Think Orange</a> we&#8217;re preparing new business cards but we can&#8217;t decide which design is the best one. So why not let the crowd decide?</p>
<p><img onError="javascript: wp_404_images_fix = window.wp_404_images_fix || function(){}; wp_404_images_fix(this);"  class="alignleft size-full wp-image-467" title="picture-1" src="http://reinventar.com/wp-content/uploads/2009/02/picture-1.png" alt="picture-1" width="363" height="273" /></p>
<p>We&#8217;ve put together 10 diferent designs for the cards we&#8217;re going to order from MOO and we want you to be part of the decision process. Take the survey and help us decide which designs are cool or just plain ugly.</p>
<p>To make it more interesting we&#8217;re giving away 20 Survs licenses (6 month on the Basic Plan) to the first 20 people who submit the survey.</p>
<p><img onError="javascript: wp_404_images_fix = window.wp_404_images_fix || function(){}; wp_404_images_fix(this);"  class="alignleft size-full wp-image-468" title="survs_logo_color_large" src="http://reinventar.com/wp-content/uploads/2009/02/survs_logo_color_large.jpg" alt="survs_logo_color_large" width="164" height="73" />Don&#8217;t know what <a href="https://www.survs.com" target="_blank">Survs</a> is?</p>
<p><a href="https://www.survs.com" target="_blank">Survs</a> is a collaborative tool that allows you to build, deploy and analyze online surveys. We&#8217;ve used it to build our survey in just 5 minutes and it&#8217;s a great product.</p>
<p><img onError="javascript: wp_404_images_fix = window.wp_404_images_fix || function(){}; wp_404_images_fix(this);"  class="alignleft size-full wp-image-469" title="survs_surveys" src="http://reinventar.com/wp-content/uploads/2009/02/survs_surveys.jpg" alt="survs_surveys" width="464" height="227" /></p>
<p>So, help us choose the best designs for the cards and we&#8217;ll post the results and winners soon. Who knows, if we meet in the next conference or social event, you can say &#8220;hey, I chose that card!&#8221;.</p>
<p><strong>Update</strong>: all licences gone. But you can still vote if you like. <img onError="javascript: wp_404_images_fix = window.wp_404_images_fix || function(){}; wp_404_images_fix(this);"  src='http://reinventar.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
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		<slash:comments>1</slash:comments>
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		<title>Codebits 08 recap</title>
		<link>http://reinventar.com/2008/11/20/codebits-08-recap/</link>
		<comments>http://reinventar.com/2008/11/20/codebits-08-recap/#comments</comments>
		<pubDate>Thu, 20 Nov 2008 12:09:30 +0000</pubDate>
		<dc:creator>Pedro Sousa</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[Programming]]></category>
		<category><![CDATA[Web]]></category>
		<category><![CDATA[bookworms]]></category>
		<category><![CDATA[codebits]]></category>
		<category><![CDATA[rails]]></category>
		<category><![CDATA[ruby]]></category>
		<category><![CDATA[think orange]]></category>
		<category><![CDATA[web 2.0]]></category>

		<guid isPermaLink="false">http://reinventar.com/?p=373</guid>
		<description><![CDATA[Last weekend, the LX Factory in Alcantâra was stage to SAPO CodeBits 08, a 24 hours programming contest for the web, with an aditional full day and morning of workshops to learn new stuff. More intense and bigger than last year, the event had areas where you could play with machinery, RFID technology, OpenMoko&#8217;s, make [...]]]></description>
			<content:encoded><![CDATA[<p>Last weekend, the LX Factory in Alcantâra was stage to<a href="http://codebits.sapo.pt"> SAPO CodeBits 08</a>, a 24 hours programming contest for the web, with an aditional full day and morning of workshops to learn new stuff.</p>
<p>More intense and bigger than last year, the event had areas where you could play with machinery, RFID technology, OpenMoko&#8217;s, make videos or just invent something for the web and so there was something out there to please anyone.</p>
<p>My <a href="http://videos.sapo.pt/PGyqV8S6ZVPasdwCi3sb" target="_blank">project for last year</a> was Bookworms, a small web app where you could add books from Amazon to your personal collection and share them with your peers which appeared on the map (you could give your address which was geocoded) .</p>
<p><a href="http://bookworms.sapo.pt"><img onError="javascript: wp_404_images_fix = window.wp_404_images_fix || function(){}; wp_404_images_fix(this);"  class="alignnone size-full wp-image-374" title="bookworms-logo_2" src="http://reinventar.com/wp-content/uploads/2008/11/bookworms-logo_2.jpg" alt="" width="400" height="80" /></a></p>
<p>One year later and with the support of SAPO, <a href="http://bookworms.sapo.pt">Bookworms</a> was presented live (scary!) at the event as a social book discovering website and now available as a beta version. The presentation went very well I think, complete with nonsense slides and chinese proverbs.</p>
<p>I was overwhelmed by the people&#8217;s reception and fantastic feedback received in the last days, I didn&#8217;t have the chance to include everything I wanted in the launch version but in the next weeks there&#8217;s going to be new improvements.</p>
<p><a href="http://www.orangify.com"><img onError="javascript: wp_404_images_fix = window.wp_404_images_fix || function(){}; wp_404_images_fix(this);"  class="alignnone size-medium wp-image-377" title="thinkorange" src="http://reinventar.com/wp-content/uploads/2008/11/thinkorange_lol-300x218.png" alt="" width="300" height="218" /></a></p>
<p>This was also a opportunity to unveil <a href="http://www.orangify.com" target="_blank">Think Orange</a> &#8211; my very own startup (weee!) &#8211; which will be focusing on creating web products that drive social interaction and make you smile. I&#8217;ll be sure to give you more news on this soon. <img onError="javascript: wp_404_images_fix = window.wp_404_images_fix || function(){}; wp_404_images_fix(this);"  src='http://reinventar.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
<p>Finally, the project for this year&#8217;s Codebits was a web application for portuguese freelancers to calculate and help with taxes (Recibos Verdes), you could log individual receipts, calculate how much you expect to pay by the end of the year and to complement there was also a small statistics area, all in about 14 hours I think. Done with Ruby on Rails and MySQL.</p>
<p><img onError="javascript: wp_404_images_fix = window.wp_404_images_fix || function(){}; wp_404_images_fix(this);"  class="alignnone size-medium wp-image-378" title="picture-11" src="http://reinventar.com/wp-content/uploads/2008/11/picture-11-300x87.png" alt="" width="300" height="87" /></p>
<p><img onError="javascript: wp_404_images_fix = window.wp_404_images_fix || function(){}; wp_404_images_fix(this);"  class="alignnone size-medium wp-image-379" title="picture-31" src="http://reinventar.com/wp-content/uploads/2008/11/picture-31-300x157.png" alt="" width="300" height="157" /></p>
<p>We didn&#8217;t win but we expect to launch it &#8220;soon&#8221; as an online service. (we need suggestions for the name!)</p>
<p>And that was it, a great experience once again. I ended the week feeling very very tired but optimistic for the future.</p>
<p><em>Once again, amazing illustrations by <a href="http://www.schildt.nl/">Bauke Schildt.</a></em></p>
<div id="crp_related"><h3>Related Posts:</h3><ul><li><a href="http://reinventar.com/2007/11/16/sapo-codebits/" rel="bookmark" class="crp_title">Sapo Codebits</a></li><li><a href="http://reinventar.com/2008/11/14/codebits/" rel="bookmark" class="crp_title">Codebits</a></li><li><a href="http://reinventar.com/2007/11/25/conferencia-rails-2007/" rel="bookmark" class="crp_title">Conferencia Rails 2007</a></li></ul></div>]]></content:encoded>
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